The brand that means music to millions.
Jukebox
Electric Piano
A legacy in musical craftsmanship
From its portfolio of high-quality musical instruments, to “The Mighty Wurlitzer”, to the game-changing Jukebox, to the Electric Piano with its unique Wurli Sound, Wurlitzer has been innovating and delivering the best in musical performance and entertainment for centuries.
WURLITZER history at a glance
1659
Nikolas Wurlitzer built his first musical instrument, a lute, in Saxonia
1853
The Rudolph Wurlitzer Company was founded in Cincinnati, Ohio.
1880
Manufacturing of pianos begins.
1910
The "Mighty Wurlitzer" theatre organ is introduced.
1933
Wurlitzer starts to be associated with Jukeboxes.
1955
Manufacturing of portable electric pianos begins.
1988
The Baldwin Piano Company purchases Wurlitzer's piano-making assets and brand.
2002
Gibson Brands, Inc. acquires Baldwin Piano Company.
2021
The original Wurlitzer family re-secures the rights to the brand for multiple music and consumer electronics categories and regions.
Influencing the music of yesterday, and today
To this day, the Wurlitzer sound is loved by musicians of all ages and genres. Click on one of the thumbnails below to watch on Youtube.
Benny Blanco & Justin Bieber
Finneas & Billie Eilish
Harry Styles
Silk Sonic
Olivia Rodrigo
John Batiste
Taylor Hanson
John Lennon & The Plastic Ono Band
WURLITZER partnerships
Today the brand rights are being held again by the original Wurlitzer family. Together with outstanding partners, the family is creating products that stay true to the Wurlitzer signature sound & style, while driving innovation and redefining the future of music.
Interested in partnering with Wurlitzer? Get in touch at contact@wurlitzer-brand.com
